What is a brand? It’s not uncommon for a “brand” to be thought of as a logo, a company name or tagline. While those are part of building your brand, there’s much more. Very simply, a brand is the feeling people have or what comes to mind when they see,…
Category: Business & Marketing
Sometimes, an opportunity that you have been waiting for your whole life comes knocking at your door, such as the perfect place to relocate your business or the chance to live a location-free lifestyle. After finding out about this opportunity and after…
To stand out from the crowd is the goal of every business. Creating a branding strategy is extremely important to differentiating your brand from the competition. But branding wasn’t formally defined…
It’s exciting. Your company has grown so much that you need to hire your first official employee. Here are five tips to make that process as seamless as possible. 1. Be clear on what you’ll want the new hire to do . Will this be a full-time employee…
If your business is going through an expansion process, whether that’s taking on more staff or making the decision to take a project full-time rather than part-time, there are a number of things that you’ll need to consider. At the top of your list will…
One of the interesting things about putting together an internet marketing plan is that it’s harder than you might initially think. Usually, there are two good reasons for this: First, lots of business owners and executives know that there’s a lot to…
Although a lot of experts like to treat internet marketing as something that has completely changed business forever, the fact of the matter is that few things under the sun are ever completely new; most are just different, or faster, ways of doing what…
As a small business owner, you are probably always in search of new ways to help your company grow and improve the way that it operates on a daily basis in order to increase profits. But have you considered attending a business conference in your area…
Here is an example on how to build a website that sells a products, extremedronecameras.com is a website that sells all types of drone cameras, always it runs Google Adsense ads, it an example on how to create an online presence to promote a product…
One of my favorite client exercises has nothing to do with weights or a cardio sweat session. In fact, it is more of a mental exercise–setting a goal. Most of us can throw together some mean workout routines and offer great nutrition advice, but how…