There’s no shortage of amazing images online, but that doesn’t mean you’re always going to find the original. So many images you find on blogs and other websites originated from somewhere else. While it may not seem like a big deal, it seriously pays to know how to find the […]

Before you hire a company for your SEO needs, check out these must-know tips including where to find the right provider, what questions to ask, and more. Source link

Buying a domain name is exciting. It means you’re taking the first steps to establish yourself and create a professional website. But, it can also be overwhelming. Not only do you have to find an available domain name, but you have to choose between dozens of top-level domains (TLDs) such […]

You’ve worked hard to perfect your ad campaign, create action-inducing landing pages, and win sales. Your ads have just gone live, but there’s one big problem: People are out there clicking your ads over and over with absolutely no intention of buying anything. It sounds dramatic, but click fraud is […]

There’s plenty of room for paid tools in the SEO space — Moz is a prime example — but if you’re just getting started or lack the budget necessary for fancy tools, there are still many resources available. In this piece, we’re going to cover five of our favorite FREE […]

To create a paid ad campaign effectively, you need a solid strategy for organizing your data and tracking your ad performance.  Excel spreadsheets can do just that. While a spreadsheet might not seem like the most intuitive tool for managing your marketing efforts, there are many Excel tricks you can […]

Semantic search isn’t only for organic traffic; it’s for paid search as well. Understanding the difference between broad and exact match search is important, but semantics is all about the search intent behind a query.  Google is focusing a lot more on search intent and keyword variants. Knowing the correlation […]

The author’s views are entirely his or her own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. As SEOs, our goal when we’re creating content is to provide equitable access, which means that content isn’t just available to search engines, but also to […]

If something is written about your brand online, you want to know about it, right? That’s even more true if it’s an authoritative source speaking about your brand and giving information to the public about what you sell, where you’re located, your hours, your website, and more. When Google shares […]

While you once had to be fluent in code to successfully build a website or an app, those days are now far behind us. How? Thanks to no-code creation tools. These revolutionary interfaces allow users without classic programming backgrounds to build websites and apps through a graphical interface rather than […]