Disclosure: This content is reader-supported, which means if you click on some of our links that we may earn a commission. Work order software has streamlined the way businesses across all industries that manage facilities and maintenance departments. It’s used by organizations in manufacturing, healthcare, property management, education, and more. […]

You might be familiar with A.I. and what it can do. You might not know that there is a subset of it that plays a vital part in digital marketing. It’s called Natural Language Generation, and it’s more prevalent than you might think. One of the best examples of natural language […]

Preface The first half of this post is a quick rundown of some of the standard ways in which your conversions could be going awry. The second half of this post — everything after “How to filter conversions with Tag Manager” is an advanced way of intelligently filtering conversions using […]

Disclosure: This content is reader-supported, which means if you click on some of our links that we may earn a commission. Webcasting has quickly become a popular large-scale communication tool in the digital era. It’s a way for businesses and individuals to communicate with hundreds or even thousands of people […]

Color wields enormous sway over our attitudes and emotions. When our eyes take in color, they communicate with a region of the brain known as the hypothalamus, which sends a cascade of signals to the pituitary gland, on to the endocrine system, and then to the thyroid glands. The thyroid […]

If you own a local business, be it a restaurant, bar, retail store, or even a local service provider, you might have heard of Yelp Elite. This coveted group of “expert reviewers” gets more exposure on their reviews from others. The Yelp Elite Squad reviews can have a positive or […]

Out of all of the major social networks, Instagram has remained one of the most closed. It doesn’t let you put links in your captions. It hasn’t added as many other functions, though we do now have Instagram Stories.  For a long time, it didn’t allow third-party apps to post to […]

We’re losing PPC ad data. While it used to show you almost all terms, Google AdWords now only offers specific keywords that meet a certain volume threshold. General Data Protection Regulation (GDPR) has limited data from European traffic, and more restrictions could be on the way. This lack of visibility makes it […]

Disclosure: This content is reader-supported, which means if you click on some of our links that we may earn a commission. The days of the paper punch cards and physical time clocks are fading in the rearview mirror. But time clock software isn’t just a less clunky alternative to the […]