[ad_1] Some business models exist in the ditches of Google’s information highways, belonging in local search results, but not well addressed by the official guidelines. Electric vehicle (EV) charging stations exemplify this: They’re all over local packs, finders, and maps, but their models is a bit unusual, and Google has yet to update the guidelines…
[ad_1] Disclosure: This content is reader-supported, which means if you click on some of our links that we may earn a commission. In the world of web hosting, two big names are considered a cut above the rest—Bluehost and HostGator. Both web hosting providers assure top-tier service in an already saturated market with low-quality hosting…
[ad_1] Disclosure: This content is reader-supported, which means if you click on some of our links that we may earn a commission. Does your business book appointments online? Are you looking for the best WordPress booking plugins to help you streamline your workflow and increase customer satisfaction? An effective booking plugin can be an essential…
[ad_1] If you run a business website, you’ve probably heard you must make the switch from HTTP to HTTPS. But is there more of a difference than the extra “s?” As a business owner, you know even the slightest difference in a product, marketing strategy, or anything else related to your business can make a…
[ad_1] Shopping cart abandonment is big, bad, and pervasive. Baymard’s latest stats peg the average documented online shopping cart abandonment rate at a scary 69%. That means for every ten e-commerce customers that put an item in their cart, nearly seven will leave the site without completing their purchase. Shopping cart abandonment sucks, and it’s…
[ad_1] Disclosure: This content is reader-supported, which means if you click on some of our links that we may earn a commission. I don’t want to think about how my WordPress works, I just want it to work. Before companies get managed WordPress hosting, they are on the hook for making sure their sites are…
[ad_1] Here’s a question for you: How well do you know your customers? I ask because the better you understand your customers, the more effectively you can reach them. If you know what makes them tick and what influences their individual buying decisions, you can adapt your marketing strategy to increase conversions. The answer? Psychometric…
[ad_1] Winning the featured snippet for a target keyword means increased traffic to that page, and you can use STAT to achieve those wins. In this week’s episode of Whiteboard Friday, Moz Learning and Development Specialist Zoe Pegler walks you through how you can do so in five easy steps. Click on the whiteboard image above to open…
[ad_1] We’re well into the digital age, and e-commerce stores are more prevalent than ever. There are an estimated 12 million to 14 million online stores worldwide—and those numbers grow every day. The popularity of online stores makes sense. With just a few hundred dollars, you can have a fully-functioning online business. While online stores…
[ad_1] Disclosure: This content is reader-supported, which means if you click on some of our links that we may earn a commission. Is the clothing niche more profitable than accessories? Which theme would be better: Wokiee or Porto? Is Shopify better than Wix, or is it the other way around? Decisions, decisions! As an ecommerce…