How to Pull More PPC Ad Data

How to Pull More PPC Ad Data

[ad_1] We’re losing PPC ad data. While it used to show you almost all terms, Google AdWords now only offers specific keywords that meet a certain volume threshold. General Data Protection Regulation (GDPR) has limited data from European traffic, and more restrictions could be on the way. This lack of visibility makes it harder to know what’s…

wanelo alternatives featured image

5 Alternatives to Wanelo

[ad_1] The e-commerce landscape is becoming more competitive by the day. As such, e-commerce store owners need to find innovative ways to stand out from the crowd. One platform that made this possible, especially for smaller players, was Wanelo. However, now that the online shopping giant is no longer operating, you might be interested in…

SEO Competitive Analysis for B2B — Whiteboard Friday

SEO Competitive Analysis for B2B — Whiteboard Friday

[ad_1] In the B2B space, it’s important to be realistic about who your competitors are.  Keeping that rule in mind, in our last Whiteboard Friday episode before 2021, guest presenter Joyce Collardé of Obility walks you through how to conduct a competitive SEO audit, helping you address your improvement areas and surpass your competition in the SERPs.   Click on…

mobile app analytics

9 Great Mobile App Analytics Tools

[ad_1] You’ve done the incredible—you’ve built an app and started marketing it. While congratulations are in order, making the app is just the first step on your path to app success. The next (and arguably most important) step is optimization. With consumers spending four and a half hours per day on their phones, it pays to make…