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Three steps to have SEO-friendly URL structure

There are many who think that there is no such thing as s SEO-friendly URL structure. Some professionals claim that search engines can easily make sense of URL of all types and any URL structure. As observed in most cases, it has been found that those who say so are…

Importance of SEO for small businesses

Most online businesses need an SEO strategy to be successful. Although they are aware of the term Search Engine Optimization, but they do not exactly what difference it can make to their organization’s success and growth. Despite the fact they know running an SEO campaign is critical for the success…

How E-commerce companies can boost their revenue?

Wondering how to give your E-commerce business a leap? When it comes to managing E-commerce websites, the entire task can appear overwhelming. However, effective and well-planned content and SEO marketing strategies and information architecture can make a world of difference. SEO – the best way to create powerful impact. There…

Update Old Blog Posts and Boost SEO Traffic

Who does not love a good hack? Terms such as “quick wins” and “low-hanging fruits” are pretty common corporate turns of phrase because things that cause higher output and lower output are apparently considered good. It is one of the prime reasons why it seems curious for several SEO-savvy and…

Four Ways to Boost Online Visibility

Businesses thrived even before the internet came into the picture. The virtual world of the internet has paved new way to operate and market, however there are some business organizations that have not opted for new ways, thus they miss opportunities. While some are scared of change, others are stubborn….

Website trends for the year 2017

Every year, the website designing industry goes through some or the other kind of evolution to stay inspiring and relevant.  Here are a few website trends that might give your website a facelift in the year 2017. Grid layouts and card design It was first promoted by Pinterest, card design…

SEO Basics – Importance mobile-friendly website

If you are a business owner who wants to reach out to maximum potential customers then one thing you should always pay heed to is that your website should be mobile-friendly. As a matter of fact, this has to be your topmost priority given that maximum people use smartphones for…

Five key digital marketing skills

In the recent times, digital marketing strategy has emerged as the focus of most marketing strategies, and that too for a practical reason. Given that majority of target audience – be it businesses or consumers – are online, it becomes crucial to have in place the right marketing strategy to…

Three tips to understand your customers in a better way

Have you ever though which is the best way to get new customers? Well, optimizing the experience for customers is the best way to attract new customers. In addition, it is also considered as the best way to foster customer loyalty. According to a study conducted, it has been found…

Digital Technologies – What Works?

The ever-evolving world of digital technologies is changing the rules of all types of industries. However, one most important law which governs most businesses has not changed- customer orientation and customer centricity. Steering the digital transformation by converting technology, processes and organizations without ensuring that customer is at the centre…